Millions of customers use local search every day to find the best local businesses in their area. We can help increase your chances of getting found by these potential customers, by working with a local SEO for your company.
Yes, some people still use printed phone books, but more and more people are turning to the Internet to find information about local businesses. Here are some statistics:
- 96% of PC owners conduct local searches;
- 46% of all Google searches are local;
- 64% of local customers use search engines and directories as their main way to find local business;
- 50% of local mobile searchers look for business information (like a company’s address or phone number);
- A whopping 78% of local mobile searches result in an off-line purchase.
88% of Local Consumers Trust On-line Business Reviews
Word of mouth is a major factor in the success of many local businesses.These days people depend on the Internet to find information about all types of products and services. If your business isn’t found on local search results, you’ll miss out on new customers. Implementing a variety of Local SEO strategies for your business can help you show up on the Internet map for future customers to see!
Local SEO (Search Engine Optimization) is a procedure for optimizing your website to help it display more prominently in the local search results pages on Google and the other major search engines.
SEO is not static. Google and Bing change their algorithms frequently and your competitors are constantly working to improve their rankings. And things break on your site. As a result, SEO should be an ongoing effort.
No. You should run from anyone who promises this. SEO is complex with too many variables outside of your control including Google algorithm changes and what competitors might do and how much they might spend. SEO is an ongoing investment.
While no one is sure but Google, major algorithm changes occur every 2- 3 months with a series of minor adjustments occurring on an ongoing basis. Last year Google made a total of over 500 algorithm changes.
Local web page content gives you an opportunity to use local search phrases (which include geographic terms) in pages and posts on your website. Having content for these local search phrases increase findability.